Technological innovation is increasingly driving the plastics industry towards a more circular business model.

Today, post-consumer and post-industrial waste must be used efficiently and recycled as much as possible to achieve sustainability goals.

Plastic recycling is an issue and a cornerstone for the industry of today, but even more so for the industry of tomorrow.


On 19 and 20 June, Sirmax will participate in the Plastics Recycling Show Europe at the RAI in Amsterdam.


Plastic recycling is challenging and bringing new skills and investment from the industrial sector. PRSE is an opportunity to connect people and companies to the transition to a circular economy model. Sirmax's sixty years of experience in technical plastics enables it to create high-performance products through the appropriate processing post-consumer and post-industrial plastics.Thanks to its integrated recycling plants in Italy and USA, dedicated to the treatment and regeneration of these plastics, Sirmax is able to offer a wide range of high performance compounds with a low carbon footprint, based on a circular economy model.


By reducing materials and stimulating new ideas, Sirmax turns plastic into a sustainable solution.

Awards for sustainable plastic recycling solution


The Plastics Recycling Awards Europe recognises and celebrates achievements across the European plastics recycling industry.

The awards provide an insight into the latest developments in recycled materials, product design and innovative manufacturing in sustainable plastic's world.


Thanks to the collaboration with Technogym, Sirmax's materials have helped to create products that have the chance of winning the Product of the Year award in the Automotive, Electrical & Electronic category at the Plastics Recycling Show Europe 2024.


‘Excite Line’ is a finalist in the Automotive, Electrical & Electronic category. The partnership with Technogym resulted in an innovative treadmill that promotes sustainability and energy efficiency. Components were selected where virgin material could be replaced with Sirmax’s recycled GREEN ISOTER® (rABS) compound. These contains 60% raw material from the mechanical recycling of household waste and electrical and electronic equipment (WEEE).


In the packaging category, the collaboration with Sirmax New Life and Lucyplast has led to the development of the ‘Poseidon’ pallet, which not only optimises logistics and material handling, but also reduces environmental impact by using 100% recycled and sustainable pre – and post-consumer materials. The pallet uses -36% raw materials compared to similar pallets of its size.


The finalists will be presented in a special area at PRSE in June at the RAI in Amsterdam. The judges will award the lucky winners at an awards ceremony during the event.


We look forward to seeing you at PRSE in Amsterdam on 19-20 June at booth C62!


Read our full press release